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Online Brand Communities: Using the Social Web for Branding and Marketing (Progress in IS) Online Brand Communities: Using the Social Web for Branding and Marketing (Progress in IS) by Francisco J. Martínez-López,Rafael Anaya,Rocio Aguilar,Sebastián Molinillo

Online Brand Communities: Using the Social Web for Branding and Marketing (Progress in IS)

by Francisco J. Martínez-López,Rafael Anaya,Rocio Aguilar,Sebastián Molinillo


ISBN 13: 9783319796840

Format: Paperback (264 pages)
Publisher: Springer
Published: 27 Mar 2019

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